FW24-25 CAMPAIGN
Art Direction
2024
Collaboration on the Fall/Winter 2024-25 Quartz Co campaign. Inspired by the bold visuals and clever wit of iconic traditional advertising, this campaign celebrates winter with confidence.
“Winter isn’t something to fear; it’s something to own.”
Creative Direction: Francis Guindon
Photography: Samuel Pasquier
Copywritting: Emmanuelle Martinez-Curvalle
Video: Jester Photon
Styling: Marianne Dubreuil
Hair and Makeup: Emy Filteau